See what we paid for each production step
We want to keep producing the highest possible quality, while taking the prices to a level we believe is fair, both for you and the people behind the product. At Lovia you never see clearances with unbelievable sale prices. We already took the price to a level where it doesn't include invisible extra costs for making great sale campaigns.
This example is the pricing of our classic DIAMOND 001 crossbody bag.
The excess leathers and secondary materials used in the product.
D-rings, studs, zippers and other hardware parts.
The artisan production includes inner support materials, DNA-coding and unique numbering.
To minimise emissions, we ground ship raw materials to factory and finished products back to us.
Including dustbags made of cotton waste and recyclable product boxes.
We control our own prices instead of letting traditional retail middle men do that. We believe a price that is 2-3 times the manufacturing cost is fair, covering our operating costs and salaries.
TRADITIONAL RETAIL PRICE
The traditional retail prices tend to be at least 5-6 times the manufacturing cost. In luxury sector the margin with 'branding extra' can be up to 10, or even 20, times the manufacturing cost.